Adaptive E- commerce Growth

Turn Every Click Into Revenue.

Most brands chase traffic. The smartest brands optimize what happens after the click.

Our Adaptive E-commerce Growth System is built for ambitious D2C brands that want more than just visibility. We create a connected growth engine that attracts high-intent buyers, converts them efficiently, and turns them into repeat customers.

Take your first step to scale your brand.

What our Client say

★★★★★

"Before working with them, our store had decent traffic but terrible conversion. They rebuilt our funnel, fixed our product pages, and set up Meta campaigns that actually targeted buyers, not just browsers. Revenue jumped 40% in 3 months without increasing ad spend."
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Priya Mehta

★★★★★

GRQ has been running B2B lead generation for our CRM and Salesforce consulting business across India, the US, and the UK. The quality of leads coming in from these regions is consistent. They understand the difference between a form fill and a real opportunity - and they build for the latter.
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Vish Agarwal

★★★★★

I'm a B2B training consultant - Project Management, Agile Scrum, and AI. I needed to get empanelled with large corporates for their internal training programs. GRQ built a targeted outreach system that got me in front of the right L&D heads and procurement teams. What felt impossible to do on my own, they made systematic.
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Yogita Bargaiya

THE PROBLEM

Most E-Commerce Brands Have a Revenue Problem, Not a Traffic Problem.

You’re not short of visitors. You’re short of buyers who actually convert. Traffic comes in and bounces at the product page. Add-to-cart rates look reasonable on paper but checkout completions tell a different story. Your ad spend keeps rising but ROAS keeps falling. And at the end of every month, revenue is still tied to how many campaigns you’re running, not how well your store converts.
Ads

Ads That Target Browsers, Not Buyers

Most e-commerce campaigns target interests, not purchase intent. So your budget gets wasted on browsers, researchers, and old clickers, not real buyers.

Product Pages

Product Pages That Inform But Don’t Convert

Most product pages just describe the product instead of selling it. Without clear benefits, trust signals, and timely urgency, visitors leave even when they want it.

Checkout Flows That Lose the Sale at the Last Step

Checkout is the highest intent moment, but most stores lose revenue here due to friction, surprise costs, and lack of trust. Ready buyers abandon instead of purchasing.

No Retention System, Just Re-Acquisition on Repeat

Most brands spend most of their budget on acquisition and almost nothing on retention. Without post purchase and win back flows, every customer stays one time only.

HOW WE DO IT

We Don't Just Run Ads. We Build a Revenue Engine.

Conversion-First Foundation: Fix What's Losing You Revenue

Most e-commerce growth starts with traffic, but we start with conversion. More traffic won’t help a leaky funnel. We fix product pages, checkout, trust, and UX first, then scale campaigns.

Result: Higher conversion rates on your existing traffic. More revenue without more spend.

High-Intent Traffic Acquisition: Reach Buyers, Not Browsers

Most e-commerce ads target demographics, but we target intent. We focus on people ready to buy, not just browsing. On Meta and Google, we structure campaigns around purchase behaviour so every rupee reaches high-intent buyers.

Result: Higher ROAS. Lower cost per order. Acquisition spend that compounds instead of resets.

Retention & Lifetime Value: Maximise Every Customer

Customer acquisition is expensive, but most brands don’t maximize it. We turn one time buyers into repeat customers using post purchase and retention systems, so customer value keeps growing.

Result: Higher repeat purchase rate. Lower effective CAC. Revenue that grows without proportional ad spend increases.

CASE STUDIES

Scalable Solutions. Verified Outcomes.

CASE STUDY 01

Education & Upskilling Platform

Scaling to 45K+ Conversions Without Increasing Waste

What We Built:

Outcome: Generated 45.7K+ conversions with $318K ad spend while maintaining an average CPL of just $6.97.

CLIENT

Education platform offering career-focused programs and webinars for students and working professionals.

CHALLENGE

The platform struggled with inconsistent lead quality, rising CPL, inefficient budget allocation, and no scalable structure for predictable lead generation.

“We transformed scattered webinar campaigns into a scalable and efficient lead generation engine.”

CASE STUDY 02

Lifestyle Brand

From ₹15L to ₹45L+/Month in 12 Months

What We Built:

Outcome: Revenue scaled from ₹15L/month to ₹45L+/month in 12 months with stronger margins and healthier AOV.

CLIENT

D2C home décor and lifestyle brand selling handcrafted products to urban buyers.

CHALLENGE

Revenue was inconsistent, CAC crossed ₹1,000, and low-priced SKUs left little room for profitable scale.

“We didn’t just grow revenue — we built a model that could scale profitably.”

CASE STUDY 03

Jewellery Brand

From ₹4L to ₹36L/Month in 5 Months

What We Built:

Outcome: Revenue scaled from ₹4L/month to ₹36L/month in 5 months. AOV increased 30%, conversion rate rose 275%, and RTO reduced by 40%.

CLIENT

70+ year old South Indian jewellery brand expanding from offline retail into online sales across India and the US.

CHALLENGE

High AOV products created expensive customer acquisition, bestseller stockouts hurt momentum, and revenue was stuck at ₹4L/month.

“Once acquisition efficiency and inventory were fixed, scale followed fast.”

WHO THIS IS FOR

This Is Built for You If...

Categories we've worked with:

Fashion & Apparel
Beauty & Skincare
Home & Living
Health & Wellness
Food & Beverage
Consumer Electronics
D2C Categories
Fashion & Apparel
Beauty & Skincare
Home & Living
Health & Wellness
Food & Beverage
Consumer Electronics
D2C Categories

…and other D2C categories with established product-market fit.

What’s included

Our Adaptive E-Commerce Growth Service

FOUNDATION

Build the System

WHAT'S INCLUDED
  • Store and funnel audit identify where revenue is leaking
  • Single-channel campaign setup (Meta or Google)
  • Product page and landing page copywriting brief
  • Basic CRO recommendations with priority fixes
  • Lead capture and post-purchase email setup
  • Weekly performance reports
Outcome: A properly structured growth foundation, built from scratch or rebuilt on top of your existing setup
WHO IT'S FOR: D2C brands launching their first systematic growth campaign, or those who've run ads before and got poor returns

MOST POPULAR

GROWTH

Scale the Revenue

WHAT'S INCLUDED
  • Full ICP mapping across 2–3 buyer segments
  • Multi-platform management: Meta + Google
  • Dedicated landing pages per segment, copy + design brief
  • Qualifying and high-intent product page optimisation
  • Retargeting campaigns for warm audiences and cart abandoners
  • CRM integration and lifecycle marketing setup
  • Monthly strategy call + performance review
  • 4–6 ad creatives per month
Outcome: A scalable, multi-channel growth engine with optimised conversion and retention, running consistently
WHO IT'S FOR: D2C brands ready to move beyond ad-hoc campaigns and build a predictable revenue system

SCALE

Multi-Market Growth

WHAT'S INCLUDED
  • Everything in Growth, across 2–3 geographies
  • Separate campaign structures per region - messaging, creative, and platform strategy localised per market
  • Regional landing page and product page variations
  • Intent-signal layering to reach in-market buyers across geographies
  • Full retention and LTV programme across all markets
  • Dedicated account manager
  • Bi-weekly strategy and performance reviews
Outcome: Qualified buyer pipeline across multiple markets, without running one campaign and hoping for international spillover
WHO IT'S FOR: D2C brands ready to enter or scale in international markets with a structured, localised approach

THE PROCESS

What Happens After

You Book the Audit

No 3-month onboarding fog. A clear, week by week process that starts generating qualified leads within the first month.

1
Week 1

Store & Audience Audit

We review your store performance, current ad data, customer purchase history, and funnel analytics. We map your highest-value buyer profile and identify the top revenue leaks. If you're starting fresh, we build the ICP from your product positioning.

2
Week 1–2

Strategy & Architecture

We define platforms, audiences, messaging, and page structure before a single rupee goes live. You approve the plan before we build anything.

3
Week 2–3

Build & Launch

Landing pages and product page improvements go live. Creatives are built and tested. Campaigns launch with clean tracking across every touchpoint.

4
Week 3 Onwards

Optimise & Scale

We monitor daily in the first two weeks. Underperforming segments get cut. Winning audiences scale. Conversion quality is reviewed weekly with your team.

5
Monthly

Report, Review, Grow

You get transparent reporting on cost per acquired customer, conversion rate, repeat purchase rate, and revenue generated - not just clicks and impressions.

FREQUENTLY ASKED QUESTIONS

The Questions Every

D2C Founder Asks First

How quickly will I see results?

Most clients see measurable improvement in conversion rates within 3–4 weeks of the foundation work. Paid campaign results typically stabilise within 30–45 days as the algorithm learns and we optimise.

What's the minimum ad budget?

We recommend a minimum of ₹40,000–₹50,000/month in ad
spend to generate enough data to optimise meaningfully. This is separate from our management fee.

Do you run Google Shopping and Meta together?

Yes — multi-platform management is included in the Growth and Scale plans. We’ll recommend the right platform mix based on your product category and buyer behaviour.

Can you run campaigns targeting international markets from India?

Yes — this is something we actively do for clients. We build separate campaign structures per geography with
localised messaging, not a single campaign hoping for spillover.

What platforms and tools do you integrate with?

Shopify, WooCommerce, and most major D2C platforms. For CRM and email: Klaviyo, HubSpot, and most major tools. We also set up automated post-purchase and retention flows.

How do you measure success?

We agree on the metrics that matter upfront — cost per order, ROAS, repeat purchase rate, LTV. Every lead and order is tracked against those criteria before it reaches your reporting dashboard.

Is there a contract lock-in?

No long-term lock-in on standard plans. We earn retention by delivering results.

WHY US

Why Ambitious D2C Brands Choose Us

We've done this across categories. With proof.

We've built growth systems for D2C brands in fashion, beauty, home goods, and wellness. Not theory - running campaigns with measurable results.

We build systems, not one-off campaigns.

ICP architecture, conversion optimisation, multi-channel acquisition, and retention infrastructure - the whole machine. So your revenue compounds over time instead of resetting every month.

We don't hide behind vanity metrics.

You'll never get a report full of impressions and CTRs. You'll see cost per order, repeat purchase rate, and revenue generated - the numbers that connect to actual business growth.

We treat your store like it's our own.

Senior project manager from day one. Weekly communication. Clients who say we feel like part of their team - not an external vendor on a retainer.

Ready to Stop Guessing and Start Growing?

A store built on promotions resets when the promotion ends. A system built on conversion, acquisition, and retention keeps working – whether you’re running new campaigns or not. That system starts with a 30-minute audit – free, no obligation, and genuinely useful regardless of whether we work together.

Free 30-minute call. We’ll audit your store, identify your biggest revenue leaks, and show you exactly what we’d build. No retainer required.

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